YouTube Earnings Calculator
Tech YouTuber Earnings Calculator
Tech is one of YouTube's most competitive but best-monetized niches. With RPMs ranging from $4–$11 and some software review channels reaching $15+, tech creators enjoy above-average ad revenue alongside strong sponsorship opportunities from SaaS companies, VPNs, and hardware brands.
What these numbers mean for tech reviews creators
The tech niche splits into two monetization tiers. Hardware reviewers (phones, laptops, cameras) earn $4–$8 RPM and attract gadget brands for sponsorships. Software and productivity channels earn $8–$15 RPM because SaaS advertisers pay premium CPMs to reach decision-makers. If you review tools that professionals buy, your effective CPM can approach finance-level rates.
What to expect
Tech YouTube income is closely tied to the purchase cycle of your audience. A channel reviewing $1,500 laptops attracts different advertisers than one covering free apps. The more your audience spends on tech, the higher your CPM. US and UK audiences drive the bulk of tech ad revenue — a channel with 80% US traffic earns 3–4× more per view than one with 80% Indian traffic.
Frequently asked questions
How much does a tech YouTuber with 100K subscribers make?
A tech review channel with 100K subscribers earning 80,000–120,000 monthly views typically makes $400–$1,200/month from AdSense at $4–$10 RPM. Sponsored reviews from software or hardware companies add $1,500–$4,000/month, making total income $2,000–$6,000/month at this size.
What RPM do tech YouTube channels get?
Tech channels average $4–$11 RPM. Software/SaaS-focused channels earn $8–$15. Hardware review channels earn $4–$8. The variation depends on whether your audience buys software subscriptions (high advertiser value) or mostly watches for entertainment (lower value).
Do tech YouTubers make more from sponsors or ads?
At most channel sizes, sponsorships outpace AdSense. A 100K subscriber tech channel might earn $800/month from ads but $2,000–$4,000 per sponsored video. Brands like Squarespace, NordVPN, and Skillshare actively seek tech channels as their audiences overlap heavily with paying software customers.
What is the best tech sub-niche for YouTube earnings?
Productivity software, business tools, and AI tools reviews earn the highest CPMs in the tech space ($10–$20 RPM) because the audience consists of professionals with budget authority. Consumer gadget reviews earn less per view but often attract larger audiences.
Go further
What should brands pay to sponsor your channel?
Use the sponsorship rate calculator to build a credible rate card for brand deals.
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